Located in New Cumberland, Pennsylvania, Grain + Verse was a fast-casual craft pizza and beer restaurant. 

The Challenge:

Identify a market for selling craft pizza and beer. Create a brand that embraces the community. 

The Solution:

Grain + Verse was a sister restaurant to the Garlic Poet. The Garlic Poet was a literary themed restaurant. So when we developed this brand, we decided to pull from that idea and created a sub theme that was more fun and inviting to the market we were serving. Our tagline was “Pizza. Community. Craft.”.